When Johnny Rockets decided to host their first company-wide conference in more than six years, they entrusted the challenge to SWAY. Working within a Hollywood theme, our team was able to create an entertaining three-day retreat for the international hamburger chain's franchisees, managers, vendors and ownership team.
Every facet of the program was executed with movie magic, which is why the historic Roosevelt Hotel - nestled in the heart of Hollywood - was the venue we chose. Thanks to a movie-themed conference program, star-studded gift bags, red carpets, a rooftop event at Madame Tussauds wax museum and awards under the stars, the event was a smash hit that received rave reviews.